W-Locate: When Cell-iD Location is Embedded in SIM Cards

W-Locate: When Cell-iD Location is Embedded in SIM Cards
At the Mobile World Congress in Barcelona W-Locate, a company based out of Singapore announced a partnership with SIM card vendor Morpho (Safran) to embed geo-location technology in their SIM cards.

Offered as an applet on Java-enabled SIM cards, XimLoc from W-Locate enables carriers to launch new LBS services.

Through this partnership with Morpho, Thailand’s largest mobile operator, AIS has launched Mobile Track and Trace, one of the world’s first enterprise-specific SIM-based LBS solutions. Since the deployment AIS has already signed up 50 new corporate customers to its Mobile Track and Trace service.

GPS Business News talked with W-Locate CEO Steve Ooi in the podcast below:
w_locate_mwc2015_steve_ooi_final.mp3 W-Locate-MWC2015-Steve-Ooi-final.mp3  (3.7 MB)

Tuesday, March 17th 2015

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