MOCA & Pole Star Provide Indoor Loc & Proximity Tech at MWC 2016

MOCA & Pole Star Provide Indoor Loc & Proximity Tech at MWC 2016
Indoor location provider Pole Star location-based mobile engagement platform MOCA have been selected again by Fira Barcelona to be official providers for the GSMA Mobile World Congress 2016.

The joint solution is combining 3 services. First visitors will be guided through the 240,000 m² of Fira Barcelona, receiving personalized notifications based on proximity and will benefit from an intelligent Recommendation System aiming at enhancing networking efficiency. Second, using geofencing, the exhibitors will be able to interact with attendees and attract them to theirs booths.

Finally, the Indoor Location Analytics provides the event organizer with a deep understanding of the behavior and preferences of attendees.

"We are especially proud that, for the third consecutive year, Fira Barcelona has placed its trust in us by taking full advantage of our solution, which serves many new exciting innovative use cases, noted Christian Carle, CEO of Pole Star.

To learn more about indoor location technologies, visit the indoor location testbed at the Geo IoT World conference in Brussels on May 25-26, 2016.

Wednesday, February 17th 2016

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