Location Based Services

Unacast: Aggregating Offline Consumer Behavioral Data from Beacons (Podcast) - 03/14/2016

The mobile advertising industry is relying more and more on location data, however these are often inaccurate and unavailable indoor. This is where proximity data from beacons kicks in to offer consumer behavior down to a precise aisle, shelf or...

Daniel Rieber, Adsquare: “One Step Ahead than Geofencing“ - 03/08/2016

At the Mobile World Congress two weeks ago, Daniel Rieber, Director of Marketing at Adsquare, a European Audience Management Platform, spoke with GPS Business News about the latest trends in location-based advertising. Rieber explained us the market...

HALO Smart Bracelet: SOS Alert from Sleek Danish-Designed Bracelet - 03/03/2016

Bluetooth Low Energy is getting everywhere these days and slowly but surely getting to a piece of jewelry near you. The well known Danish design house Jacob Jensen was presenting last week at the Mobile World Congress in Barcelona the HALO smart...

Mapillary Raised $8M in Series A Funding - 03/03/2016

Mapillary, the Swedish startup that crowdsources geo-located street-level images has announced today an $8 million Series A investment. “With this investment, we are in a great position to go all the way and realize our vision of visually mapping...

RAC Acquires Vehicle Diagnostics Startup Nebula Systems - 03/03/2016

UK motoring organisation RAC has announced the acquisition of British startup Nebula Systems, a provider of vehicle diagnostic data. “The new venture gives the RAC full ownership of its vehicle diagnostic information and the ability to read a...

Podcast with eeGeo, a Realistic 3D View of the World - 03/02/2016

At Mobile World Congress in Barcelona, GPS Business News met with eeGeo, a Scottish company that offers 3D maps rendering to customers worldwide. What makes eeGeo stand apart is their capacity to render 3D maps of cities with seamless outdoor to...

Clear Channel Uses Geo Data to Measure ROI of Billboards - 03/01/2016

Clear Channel Outdoor Americas (CCOA) has announced the launch of ‘Clear Channel Outdoor RADAR’, a suite of research, data and analytics tools to help advertisers plan and buy CCOA media and measure the impact of their Out-Of-Home (OOH) campaigns....

Sigfox: “GPS is the Type of Application We See the Most“ - 03/01/2016

Low Power Wide Area networks were a significant topic of discussion last week at the Mobile World Congress in Barcelona. Among these new networks for the Internet of Things is Sigfox that now covers more than 10 countries. Most recently the French...

IndoorAtlas Signs Up Yahoo Japan (Podcast with CEO) - 02/25/2016

Geomagnetic indoor positioning vendor IndoorAtlas announced this week an agreement with Yahoo! Japan to deliver indoor positioning services within venues across Japan. Yahoo! Japan is the leading internet portal in Japan and generates 63 billion...

TCS at MWC: Focus on LBS for Enterprise, Indoor & IoT Networks (Video) - 02/23/2016

At the Mobile World Congress in Barcelona this week GPS Business News met with Jay Whitehurst, President of the commercial software group at Telecommunications Systems (TCS) a leading provider of location infrastructure for wireless operators. 2015...

MOCA & Pole Star Provide Indoor Loc & Proximity Tech at MWC 2016 - 02/17/2016

Indoor location provider Pole Star location-based mobile engagement platform MOCA have been selected again by Fira Barcelona to be official providers for the GSMA Mobile World Congress 2016. The joint solution is combining 3 services. First visitors...

Yelp Revenue Increased 40% in Q4 2015 - 02/11/2016

Local search company Yelp has announced their financial earnings for the fourth quarter of 2015, posting a net revenue of $153.7 million, showing 40 percent growth over the same quarter of 2014. Non-GAAP net income, which consists of net income...
1 2 3 4 5 » ... 115