DeLorme US Atlas and GPS for laptop ships for $69.95

Earthmate GPS LT-20
Earthmate GPS LT-20
DeLorme announced today it has launched updated Street Atlas USA 2008 DVD software with the Earthmate GPS LT-20 at the new low price of only $69.95.

The Earthmate GPS LT-20 features GPS technologies from STMicroelectronics and DeLorme. The updated Street Atlas USA 2008 DVD software includes extensive revisions to its street-level detail for the United States and Canada and, for the first time, highways and major roads for Mexico. The software offers turn by turn arrow direction under the large map as well as voice prompts speaking the precise name of the road or exit.

Users can also download available aerial imagery of the U.S. to their laptops, PDAs, or supported phones running either Palm OS or Pocket PC. Street Atlas USA 2008 DVD comes with a free application for installing the software, with full routing and GPS navigation capabilities, plus aerial imagery, on supported Palm OS and Pocket PC PDAs and touch screen phones.

"By continuously driving down costs and expanding sales through mass distribution we have been able to lower our price points for laptop GPS without compromising quality," said Caleb Mason, DeLorme Director of Marketing”. Indeed, two years ago in April 2005, the exact same package was launched by DeLorme for US$99.95. The price of the software alone didn’t change in the mean time (US$39.95), which means the GPS price has been cut by 50% in that timeframe.

Thursday, May 31st 2007

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