HDT uses traffic data generated by the movement patterns of mobile phones in cars, via the Swisscom mobile phone network, as well as third party information provided by traffic authorities and road operators.
“By providing users with intelligent route information through innovative technologies such as HD Traffic, drivers receive faster, more accurate and more complete traffic information than previously available, so they can avoid unnecessary delays and be in control of their daily route planning again,” said Harold Goddijn, TomTom’s chief executive officer.
TomTom HD Traffic is already live in the Netherlands. Agreements with Vodafone UK, Vodafone D2 in Germany and SFR in France have been announced previously. TomTom expects to be on target with is plan to make HD Traffic available to 50% of TomTom’s entire installed base in Europe by the end of the year 2008.