Smartphone reach 28% of US mobile sales

47% increase against Q2 08



Apple Store in Chicago
Apple Store in Chicago
Market research firm NPD Group released today a report showing that Smartphones reached 28% of all cell phones sold on the US market in the second quarter of this year. This figure increased 47% against the same quarter last year.

“Despite their ties to pricey data plans, the rich Internet access capabilities of smartphones are attracting consumers wooed by lower device prices,” said Ross Rubin, director of industry analysis at The NPD Group.

Apple iPhone 3G and RIM Blackberry Curve were the top-selling smartphones according to NPD. A Canalys research’s report issued earlier this week shows that RIM is leading the US market with 52% market share followed by Apple and HTC (see chart below).

Smartphone reach 28% of US mobile sales
Wi-Fi and Touch screen
Wi-Fi capability increased three-fold since last year, with 20 percent of all new handsets equipped with this capability. Touch screens on both feature phones and smartphones have also seen tremendous growth since last year, with 26 percent of all new handsets purchased in Q2 including this feature; physical QWERTY keyboards, by comparison, were available in 35 percent of handsets sold.

Thursday, August 20th 2009


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