Profession: broker in Location-Based content



Profession: broker in Location-Based content
With the rise of navigation and location-based services, new players are coming to this market with the goal to play the middle men between devices manufacturers and content providers. GPS Business News interviewed with one of them, Wilson Kerr, an industry veteran who recently created Location based Strategy, a LBS consulting firm specializing in content brokerage.

This interview was not only the occasion to talk about this nascent business but also to get Mr. Kerr's vision about the role of content and monetization models.


Monday, April 7th 2008


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