Locr intros location-enabled travel photo book



Locr intros location-enabled travel photo book
Germany-based Locr, a start-up specializing in picture geotagging tools has announced its photo book editor which is claimed as “the first web-based tool to create a dynamic travel photo book”. With this editor content is automatically generated from various professional and user generated sources and aggregated into an innovative travel photo book.

In using geotagged pictures, maps and geo-referenced Wikipedia articles, Locr is making it easy for consumers to create a nice looking travel photo book. Photos, descriptions and maps are sorted chronologically and according to locations and arranged to create the book. Photo locations are marked on maps and corresponding descriptions (taken from Wikipedia) can be inserted by using a drag and drop feature. Missing photos can even be taken from the locr community. Before the creation process, users are asked to categorize their holiday trip and locr proposes a theme design according to this information.

Locr’s travel photo book starts at €20.59 and is shipping to European countries at launch.

According to Futuresource consulting 12.4 million photo books were sold in 2008 and experts forecast 30 million photo books for Western Europe in 2012. A significant part of them will be travel photo books.

This service is a smart way for Locr to monetize its website and related services (s60, Windows Mobile and iPhone clients) dedicated to picture geo-tagging.

Watch below a 3 minutes video introduction to the creation of a travel photo book:


Tuesday, April 7th 2009


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