GPS BUSINESS NEWS
 

Location Based Services

Microsoft Getting Interested in Openstreetmap € - 2010-08-18

Last month MapQuest announced a $1 million fund to improve the data of Openstreetmap (OSM), the biggest global open source mapping initiative. On MapQuest heels, earlier this month, Bing Maps Technical Evangelist Chris Pendelton announced in a blog post the availability of OSM data (with the Mapnik rendering) as a layer in Bing...

MyTown Population Reaches 3.1m € - 2010-08-18

Location-based game start-up Booyah has reached a new milestone this week with more than 3.1 million registered users in its iPhone location-based game MyTown. Currently, MyTown players check-in to the app more than 15 million times each week across the United States. Last week, Booyah launched in the United Kingdom,...

ReserveX Ticketing Tool Targets $6bn Unsold Seats € - 2010-08-17

Kelly Tompkins, CEO and founder of ReserveX, told GPS Business News about its new location-based mobile ticketing platform that matches potential audiences with unsold tickets for venues. These are tough times for the live entertainment industry. In the US it's estimated that 40% of ticket inventory currently goes unsold....

Location-based Shopping App Signs Deals with Best Buy, Malls - 2010-08-17

Last week location-based Shopping App developer shopkick and Simon Brand Ventures (SBV), the business-to-consumer arm of Simon Property Group announced a partnership to deliver the mobile application to more than 100 Simon mall locations across the United States in time for the holiday shopping season. In addition to...

Barcode Scanning Introduced in Locative Game MyTown - 2010-07-26

Booyah, the company powering the location-based game MyTown today introduced “product check-in” – a real product barcode scan using the iPhone camera - to unlock points and earn exclusive virtual items. With this new feature Booyah is going one step further in the “proof of presence” model: beyond entering the store it...

Start-up Released API for Multi Check-in Services - 2010-07-26

Check-ins to services like Foursquare can be sometimes time consuming, but if you want to participate into several of these networks it becomes really cumbersome. This is where Footfeed, a San Francisco-based start-up, comes in. Launched earlier this year as a “mobile check-in aggregator”, the company offers an app and now an...

ATT Claims 6.7m Connected Devices on Network € - 2010-07-26

US wireless operator AT&T announced last week that nearly 3.4 million connected devices have been added to the AT&T network in the past three quarters, including roughly 900,000 connected devices in the second quarter. The total number of connected devices on the AT&T network - both emerging consumer devices and...

EveryTrail Launches Travel Guide Marketplace, Partners with Fodor’s - 2010-07-22

EveryTrail, a Palo Alto-based company that provides a mobile travel app, has announced this week the opening of its travel guide marketplace and a first partnership with leading travel books publisher Fodor’s. EveryTrail Guides are published, distributed and sold through a marketplace that enables travel content owners -...

Poynt Runs Location-Based Ads for Days Inn Properties - 2010-07-22

Multiplied Media, the company behind the Blackberry local search application Poynt, has completed the first mobile local search campaign for the Days Business Alliance, a select group of Days Inn properties in North America and part of Wyndham Worldwide. The targeted campaign, which delivered Days Inn text and...

Russia Likely to Mandate Glonass Support for GPS Devices - 2010-07-21

This week, Reuters reported that Moscow officials were rumored to make Glonass support compulsory for geo-location devices sold in Russia. Public transcript of a meeting between Vladimir Yevtushenkov, the CEO of Glonass chip maker Sistema and Prime Minister Vladimir Putin shows that the government would be keen on mandating...

Apple Developed its Own Wi-Fi/Cell-ID Databases € - 2010-07-21

In a letter sent to US House Representatives Edward Markey and Joe Barton (co-chairmen of the House Bi-Partisan Privacy Caucus), Apple has detailed how the company handles its location-based services and privacy policy. This document is an answer to Markey’s and Barton’s own letter asking for precision regarding the recent...

Vodacom's Location-based Game: "Average User Spends $5.3-$6.6 a Month" € - 2010-07-19

INTERVIEW: Legends of the Echo is a front-runner in the newly emerged sphere of location-based mobile multi-player games. Vincent Maher, portfolio manager for social media at Vodacom, spoke to GPS Business News about the cutting edge game and plans for its international roll-out.
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