GPS BUSINESS NEWS

Location Based Services

O2 Telefonica Germany Offers Deals via Geo-Targeted SMS/MMS - 05/16/2013

The German wireless operator O2 Telefonica has launched this week a new service called O2 More Local that allows its subscribers to receive SMS or MMS with geo-targeted commercial deals. Customers can directly redeem the offers or vouchers while...

New Version of Google Maps for Desktop - 05/16/2013

Yesterday at their I/O conference in the United States Google unveiled a new version of Google Maps which key new features are to provide a more personalized experience and to display the map on a larger portion of the screen plus a number of...

Glympse Launches Dev Platform for Third Parties - 05/14/2013

Location sharing start-up Glympse today launched a platform for developers willing to include Glympse in their apps, products and services. "Based on the response of our current partners and strong interest from the broader developer community, we...

Portugal Telecom Selects Intersec to Power LBS Services - 05/14/2013

LBS platform provider for wireless operator Intersec today announced that Portugal Telecom has selected their geolocation solution IGLOO to help generate new sources of revenue for its Portuguese network. With more than 100 million subscribers...

Cisco, Meridian to Provide Indoor Location to Las Vegas Bellagio (UPDATED) - 05/14/2013

Cisco Enterprise Networking Group has announced that MGM Resorts International has deployed at the Bellagio hotel and casino in Las Vegas an indoor turn-by-turn navigation solution. The Bellagio mobile app (available for iOS and Android), is offered...

Interview with Duncan McCall - Founder and CEO of PlaceIQ - 05/14/2013

Our partner the Location-Based Marketing Association interviewed last week with Duncan McCall, founder and CEO of PlaceIQ, the New York City-based start-up that infers mobile audience from location and context.

YFind Claims New Indoor Shoppers Analytics - 05/09/2013

Singapore-based indoor location provider YFind today announced a shopper analytics dashboard product based on their indoor WiFi positioning system. A business application for retailers and mall operators, the dashboard called "TheRetailHQ" provides...

In Location Alliance Now 60 Members Strong € - 05/08/2013

The In-Location Alliance - initially formed in August 2012 mostly by handset makers and semiconductor manufacturers to promote indoor geo-location technologies - is now 60 members strong. The latest addition to the Alliance is Austria-based...

IAB Guide: Building a Local Search Presence - 05/06/2013

The Interactive Advertising Bureau (IAB) has just published an interesting guide about how marketers can improve their business presence in local search listings. Entitled Local Search: Managing Listings Across Digital Platforms, the guide provides...

TripAdvisor Licenses TomTom Geocoding Service € - 05/03/2013

TomTom today announced that TripAdvisor, the world largest traveller community with 200 million unique monthly visitors, has licensed its geocoding solution. Via the bulk geocoding service from TomTom the location of all hotels, accommodation,...

Placed Insights: Measuring U.S. Retail Visits and Related Demographics - 05/02/2013

Seattle-based location analytics start-up Placed has announced this week a new product called Placed Insights that measures U.S. consumer visitation at brick and mortar stores and provides actionable insights into consumer behavior by demographic...

Foursquare CEO: “1 Million Local Businesses Have Given Us Their Credit Card Number“ - 04/29/2013

Foursquare CEO Dennis Crowley was on the stage at Techcrunch Disrupt 2013 in New York City for a 20 minutes interview. In a defensive talk, Crowley said that jis company continues to move forward with 10 to 30 percent growth in metrics such as...
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