Telmap Navigator is now offering coupons and vouchers from local merchants in South Africa. The mobile search and navigation subsidiary of Intel has partnered with Mobilitrix, South Africa’s leading multi-channel aggregator of mobile vouchers and...

Mobile local advertising network xAd has an interesting case study about how Calvin Klein uses their targeted advertising solution (a 10 mile geo-fence) to drive visitors to Macy's stores. See it below:

While traditional LBS revenue opportunities such as turn-by-turn GPS navigation have completely disappeard for wireless network operators, ABI Research believes in a new breed of B2B services based on network-determined location that could hit $300...

Mobile Local U.S. Ad network xAd has released last week its latest quarterly report Mobile-Local Performance Stats, focused on trends throughout 2012, which revealed that search behavioral targeting (targeting based on geo-precise mobile search...

Location-aware advertising network xAd announced today it will be the exclusive third party advertising network to monetize the community driving app Waze with search and display ads. "Through the use of xAd’s proprietary technology, ads can be...

Orange Advertising the ad network of France Telecom-Orange announced today to have signed a contract with the Israeli community navigation and traffic start-up Waze. Orange advertising will have the exclusivity to sell Waze advertising spaces to...

Verve Mobile today announced it has closed its Series C financing led by Nokia Growth Partners with participation from new investor Qualcomm Ventures, and Series B lead investor BlueRun Ventures. The company said that “the capital will be used to...

Sense Networks today announced the results of a location-based mobile advertising campaign where they used behavioural targeting data for Quiznos, a fast food restaurant chain. Based on past histories, Sense Networks placed mobile ads on devices of...

Market research firm Juniper Research forecasts that 10 Billion mobile coupons will be redeemed this year, up by more than 50 percent compared to 2012. Mobile couponing is one of the web-to-store tools that can help retailers create foot traffic and...

FRWD, the marketing agency of Meguiar’s - an auto care products brand owned by 3M - engaged location intelligence start-up PlaceIQ and Medialets (shopper & mobile marketing specialist) for a mobile campaign that brought great results with 118%...

Two Canadian companies: Intertainment Media Inc. and Avenza Holding Inc. have acquired the assets of Poynt, the bankrupt local search company for an undisclosed amount. Avenza is a company that specializes in GIS, mapping and cartography software...