Indoor LBS

Survey of U.S. Retailers' Perception of In-Store Location & Analytics - 08/25/2014

Last month Opus Research surveyed a group of U.S. retailers to determine current trends and market perceptions regarding in-store customer location analytics. This group of retailer was made of 66 Big Box, specialty store, grocery, electronics,...

NextNav Raised $70 million Series D Financing for U.S.-Wide Indoor Nav - 07/31/2014

Indoor location provider NextNav has closed last week a $70 million Series D round of financing led by New Enterprise Associates (NEA) and Oak Investment Partners, who were joined by existing investors Columbia Capital, Telcom Ventures and Goldman...

Insiteo Selected by Toulouse Airport for Indoor Location - 07/22/2014

French indoor location vendor Insiteo has signed up Toulouse Blagnac airport to deploy its technology that helps travelers navigate the airport easily. The airport has an annual traffic of 7.5 million passengers; 40% of these are business travelers....

Ultra-Wideband Poised to Enter Smartphones: a Location Opportunity? - 07/22/2014

Recent years have seen a constant increase in the speed at which software innovations reach market. One day’s new concept can be the next day’s innovative mobile application, the following day’s ten competing mobile applications, and the day after...

Google’s Don Dodge: “I Have Invested in 5 Indoor Location Companies“ - 07/21/2014

Last month Google’s Developer Advocate Don Dodge, who is also a significant business angel, took the stage at Digital Summit, an event organized by the MIT Technology Review last month in San Francisco. In his talk he spoke about indoor location...

More than 60M BLE Beacons to Be Sold by 2019 - 07/10/2014

iBeacons and more generally Bluetooth Low Energy (BLE) beacons are the new hype for micro-location and proximity marketing and in a new report ABI Research forecasts the market to reach 60 million units sold by 2019. Although beacon’s use cases in...

All You Need to Know about Indoor Location in Apple iOS8 - 07/01/2014

At the recent Worldwide Developer Conference in San Francisco, Apple introduced its indoor location technology without a big splash. Apple will use RF parametric data as well as motion sensors data from its M7 chipset to enable indoor location....

aisle411 Works with Google’s Project Tango for Retail Experience - 06/26/2014

Indoor retail mapping provider aisle411 has announced a pilot project with Google Project Tango, a new technology of the Mountain View company that creates 3D indoor maps on the fly from mobile devices. aisle411 is leveraging the Project Tango...

TRX Systems Awarded Fourth Patent for Indoor Geo-Location - 06/25/2014

TRX Systems, a company that develops indoor location systems based on sensors, has been awarded its Fourth U.S. patent. The US patent 8751151 covers a system and method for “recognizing features for improving indoor location accuracy using...

Beacon-Enabled Local Marketing: x19 Interaction Rise - 06/24/2014

US-based InMarket, a marketing platform that leverages proximity experiences (ibeacon and others)) surveyed a controlled sample of 25,000 shoppers and found that ibeacon-like experiences lead to significantly more in-store usage, brand engagement...

TCS, Cisco Using Wi-Fi for 9-1-1 Indoor Geolocation - 06/23/2014

TeleCommunication Systems (TCS) and Cisco are collaborating to complement standard 9-1-1 geo-location solutions with Wi-Fi-based technologies to provide indoor location information in emergency situations. Using Cisco's Mobility Services Engine...

75% of Retailers Plan to Identify Walk-In Customers within 5 Years - 06/17/2014

A survey from Boston Research Partners shows that within five years 75 percent of top North American retailers expect to identify customers as they walk into their stores. At this stage only three percent of them do have this capability. Other...
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