Disney said it is exploring opportunities with major U.S. carriers with regard to a new business model for the Family Center features. Disney did the same when shutting down its other MVNO Mobile ESPN which now exists as an application available through Verizon Wireless.
Last April Disney Mobile released some statistics about the use of its child tracker. According to its CEO George Grobar, 30% of the users subscribed to the « Family Locator » option at $13 a month. The child tracker was used an average of 14 times per month per user.
“Family Locator” was powered by Autodesk’s LocationLogic platform.